All Things Product with Teresa and Petra

68 Episoden

Quality Of Evidence
14.07.2026 | 17 Min.
You've got behavioral analytics, support tickets, sales call notes, and a feedback inbox that never empties. With all that data coming in, do product teams actually still need to go out and talk to users?

In this episode, Petra Wille and Teresa Torres dig into why not all product evidence is created equal — and why the type of data you collect matters just as much as the volume. Teresa introduces her "ladder of evidence" framework and shares what she's learning from real interview transcripts through her work at Vistaly: that many teams are confusing product demos, stakeholder meetings, and opinion-gathering sessions for genuine customer research.

They explore the spectrum from low-quality signals (support tickets, app store reviews) to rich, story-based interviews — and why the goal isn't perfection, but moving in the right direction. Plus: why even a mediocre interview is better than no interview at all, and how to coach teams toward stronger evidence without discouraging them from talking to customers in the first place.
Stepping Into Leadership
07.07.2026 | 21 Min.
Every product manager wants to move into leadership — but nobody wants to hire a leader without leadership experience. So how do you break the cycle?

In this episode, Teresa and Petra unpack the practical, often-overlooked ways individual contributors can build real leadership skills right now, without waiting for a title change. Petra shares a surprisingly simple starting point: understand what your organization actually expects from its leaders, then begin deliberately practicing those behaviors in your current role.

The conversation goes deep on two of the most foundational leadership skills — the art of saying no with evidence and clarity, and the ability to provide directional clarity at increasing time horizons. Whether you're setting direction for a sprint today or hoping to own product strategy someday, this episode gives you a clear path to get there.
AI-Shaped Problems
30.06.2026 | 14 Min.
Think you don't have big enough problems for AI to help with? Think again.

In this episode, Petra and Teresa tackle one of the most common blockers people face when starting out with AI: not knowing where to begin. It's not a lack of problems — it's a lack of exposure. Teresa shares the daily habit that took her from feeling behind to using AI every single day, and why starting small (and terrible) is exactly the right approach.

They also dig into the noise problem: why you don't need MCP servers, plugins, or the latest AI app to get real value, and how focusing on a specific task is the fastest path to learning what AI is actually good at.

If you've been waiting for the "right" moment to start, this episode is your nudge.

One of the most common things Petra hears from her coaching clients: "I don't have big enough problems to use AI for." Teresa's take? That's not the problem. The real blocker is that you don't know what AI is good at until you start using it — and you can't start using it well until you know what it's good at.

In this episode, Petra and Teresa share how to break out of that loop.
Creating Experiences
23.06.2026 | 18 Min.
What makes an event truly unforgettable — and what can product teams learn from it? In this episode, Teresa sits down with Petra Wille to explore how Petra and her co-organizer Arne design experiences (not just events) at Product at Heart and their Product Leadership gatherings. From a candlelit speakers' dinner in a rosemary-covered greenhouse to a disco ball that appeared for exactly 20 seconds, Petra shares how intentional design, sensory details, and a little bit of goofy magic help attendees shed their corporate armor and open up to real inspiration and connection. Teresa draws the parallels back to product design — from designing for delight and awe, to the classic question of who you're choosing to serve.

In this episode, Teresa and Petra explore the art of creating experiences — whether at a conference or in a product — and why the details that seem extravagant are often the ones that matter most.
Organizational Change Is Exhausting
16.06.2026 | 16 Min.
Organizational change is exhausting — so stop trying to force it. Petra and Teresa unpack why trying to fix the people and processes around you is almost always wasted energy, and what actually works instead. If you've ever wanted to champion a new way of working inside a resistant organization, this one's for you.

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Über All Things Product with Teresa and Petra

All Things Product with Teresa and Petra – Unfiltered, insightful, and straight to the point. Join Teresa Torres and Petra Wille as they dive into the world of product management—one topic at a time. No long interviews, no fluff—just real conversations about the challenges, trends, and ideas shaping the way we build products. Each week, we tackle a different topic in short, digestible episodes (15-30 minutes)—perfect for your morning commute or coffee break. 🎯 What to expect: 🔹 Curated randomness: We take turns picking topics, bringing fresh perspectives to each discussion. 🔹 Unscripted, authentic conversations: Personal experiences, opinions, and practical advice—without the corporate polish. 🔹 For product people, by product people: Whether you're a product manager or product leader, you’ll find insights you can actually use. Expect deep dives into product thinking, decision-making, leadership, experimentation, AI, and more—plus the occasional spicy take. 💡 Got a topic you’d love us to cover? Send it our way! 🎧 Listen to All Things Product on your favorite podcast platform and join the conversation.

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