Call Her Creator with Katelyn Rhoades

Can you build a thriving business without sacrificing your health, family, or the life you actually want? In this episode, I’m getting honest about the wake-up call that made me realize my ambition was costing me moments with my kids and why I decided to completely rethink how I work and live. I break down ways to protect your time, set boundaries, delegate more, simplify your business, and create income without having to be available 24/7. Tune in to build a business that supports the life you want instead of consuming it.

Thank you to my sponsors:

Launch your business with Shopify. Start your one-dollar-per-month trial here: ⁠⁠shopify.com/chc⁠⁠

The live selling marketplace: Whatnot. Check it out here: ⁠⁠whatnot.com⁠⁠/

The essential toolkit for telling better storiesStoryblocks: ⁠⁠www.storyblocks.com/chc

Quince: quince.com/chc

ShipStation: 60 days free using code: CHC ShipStation.com

Brevo- Get 50% off: brevo.com/creator

In this episode, you will learn:

00:00 Can you be successful without sacrificing your family?

04:15 The moment I realized my business was costing me precious family moments.

07:00 What the “soft girl era” really means for ambitious women.

12:45 How to redesign your business around the life you want.

15:30 Tips for becoming a more present mom while running a business.

17:30 Why every yes comes with a no in your business and life.

19:15 Ways to create income without requiring your time 24/7.

20:45 Why simplifying your business helps you grow without the chaos.

21:00 Are you building a business that supports your family or steals time from them?

Resources + Links

Grab ⁠⁠The Visibility Vault™⁠⁠⁠ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.

Ready to grow your visibility? Find more resources here!

Follow

Katelyn on IG: @thekatelynrhoades

Call Her Creator on IG: @callhercreator

How can you turn your city into your biggest content opportunity? In this episode, I sit down with Michelle Thames to talk about how she turned local content, strategic visibility, and genuine relationships into a growing creator business. She shares how to make your city your niche, create content that gets discovered, use SEO and hooks to increase reach, and turn one piece of content into multiple opportunities across platforms. We also break down her approach to consistency, content planning, monetization, networking events, UGC, podcasting, and using AI to simplify your workflow. Tune in to learn how to become more visible, create opportunities from your content, and build a brand that keeps working beyond social media.

Thank you to my sponsors:

Launch your business with Shopify. Start your one-dollar-per-month trial here: ⁠⁠shopify.com/chc⁠⁠

The live selling marketplace: Whatnot. Check it out here: ⁠⁠whatnot.com⁠⁠/

The essential toolkit for telling better storiesStoryblocks: ⁠⁠www.storyblocks.com/chc

Quince: quince.com/chc

ShipStation: 60 days free using code: CHC ShipStation.com

Brevo- Get 50% off: brevo.com/creator

In this episode, you will learn:

00:00 Michelle’s advice for creators who feel stuck or overwhelmed.

06:00 What social media looked like before Instagram Reels and Stories.

11:15 How to make your city your niche and become the go-to local expert.

16:30 How can you repurpose one piece of content across multiple platforms?

24:30 Michelle’s framework for creating high-performing videos.

31:15 The 3 things to focus on when editing a video.

34:15 How can Meta’s Creator Assistant help you decide what to post next?

36:30 The different ways to monetize one piece of content.

41:15 Why relationships can be the real ROI of a paid event.

48:30 Why you don't need expensive equipment or a big team to start.

50:15 Michelle’s rapid-fire creator and business recommendations.

Resources + Links

Michelle Thames' 7-Day Visibility Challenge HERE!

Grab ⁠⁠The Visibility Vault™⁠⁠⁠ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.

Ready to grow your visibility? Find more resources here!

Follow

Katelyn on IG: @thekatelynrhoades

Call Her Creator on IG: @callhercreator

Michelle on IG: @michellelthames

Could viral content actually be engineered? What does it take to make content go viral? In this episode, I sit down with viral growth expert Brendan Kane, whose work has generated 60+ billion views for brands and A-list celebrities including Taylor Swift and Rihanna, to break down the strategy behind high-performing content. Brendan shares the “3-Second Hook Point” framework, why repeatable formats make virality more predictable, and how creators use the “Generalist Principle” to make niche content more appealing to a wider audience. We also talk about his 15,000+ hours of content research, the “Gold, Silver, Bronze” method for analyzing performance, and how AI can help you create stronger hooks. Tune in to learn what the biggest creators understand about virality and how you can apply the same principles to your own content.

Thank you to my sponsors:

Launch your business with Shopify. Start your one-dollar-per-month trial here: ⁠⁠shopify.com/chc⁠⁠

The live selling marketplace: Whatnot. Check it out here: ⁠⁠whatnot.com⁠⁠/

The essential toolkit for telling better storiesStoryblocks: ⁠⁠www.storyblocks.com/chc

Quince: quince.com/chc

ShipStation: 60 days free using code: CHC ShipStation.com

Brevo- Get 50% off: brevo.com/creator

In this episode, you will learn:

00:00 What separates viral content from content that gets ignored?

02:30 The repeatable formats behind viral content.

06:00 How to find formats that work in your niche.

08:45 Is virality predictable or just luck?

11:15 What makes a viral hook?

13:45 The elements that make people stop scrolling.

16:15 The Generalist Principle for reaching more people.

18:45 How to make niche content interesting to everyone.

21:00 Brendan’s strategy for growing to 1M+ followers.

24:15 The Gold, Silver, Bronze method for analyzing content.

27:15 How many hooks should you use in one video?

29:30 How to use AI to create better hooks.

31:15 Why you should study other creators before your own data.

34:45 What would you do with a brand-new Instagram account?

35:30 How many content formats should you test?

36:30 What Brendan learned from working with Taylor Swift.

41:30 Brendan’s advice for common creator problems.

44:45 Where to learn more from Brendan Kane.

Resources + Links

Get Brendan Kane’s FREE Guide to Going Viral HERE!

Grab ⁠⁠The Visibility Vault™⁠⁠⁠ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.

Ready to grow your visibility? Find more resources here!

Follow

Katelyn on IG: @thekatelynrhoades

Call Her Creator on IG: @callhercreator

Brendan on IG: @brendankane

Are you getting followers and engagement but still struggling to turn that attention into sales? In this episode, I break down the AIDA model, how each stage moves your audience closer to a purchase, and what you can do at each step to turn attention into action. I also share 10 lead magnet ideas you can use in your business, the 6 email sequence I use to nurture leads, and the key funnel metrics you need to watch to improve your conversions. Tune in to learn how to turn your followers into customers without relying on more followers to grow your sales.

Checkout Our Sponsors:

Launch your business with Shopify. Start your one-dollar-per-month trial here: ⁠⁠shopify.com/chc⁠⁠

The live selling marketplace: Whatnot. Check it out here: ⁠⁠whatnot.com⁠⁠/

The essential toolkit for telling better storiesStoryblocks: ⁠⁠www.storyblocks.com/chc

Quince: quince.com/chc

ShipStation: 60 days free using code: CHC ShipStation.com

Brevo- Get 50% off: brevo.com/creator

In this episode, you will learn:

What a sales funnel actually is and how it moves someone from follower to paying customer.

The 4 stages of the AIDA model and what your audience needs at each stage.

How to create a lead magnet that provides real value.

10 high-value lead magnet ideas you can use in your business.

Where to promote your freebie to reach more of the right people.

Tips for using your Instagram, website, and email to drive signups.

The 6 emails that build trust and guide leads toward a purchase.

How to turn your freebie into a repeatable system for growing your business.

Resources + Links

Listen to Episodes 33 HERE!

Listen to Episodes 34 HERE!

Grab ⁠⁠The Visibility Vault™⁠⁠⁠ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.

Ready to grow your visibility? Find more resources here!

Follow

Katelyn on IG: @thekatelynrhoades

Call Her Creator on IG: @callhercreator

What if the reason the opportunities aren’t coming isn’t because you need a better brand, a bigger audience, or another freaking strategy?

What if people just… don’t know you exist yet?

Because they can’t hire you, recommend you, invite you into the room, buy from you, or say your name when an opportunity comes up if they have no idea who you are.

In this episode of Call Her Creator, Katelyn is breaking down the kind of visibility that actually changes your life — and spoiler: it’s about WAY more than posting on Instagram.

We’re talking about putting yourself in the path of opportunity.

Because sometimes “I’m still preparing” is really just fear wearing a blazer.

And you don’t become confident and THEN become visible. You become visible, survive being perceived, and build confidence through the reps.

In this episode, you’ll learn:

Why being talented and being known for your talent are two completely different things

Why your content might be working even when the likes say otherwise

The difference between passive visibility and active visibility

Why you don’t need everyone to see you — you need the right person to see you

How fear of being perceived keeps incredibly talented women hidden

3 actual visibility moves you can make this week — no bigger following, viral Reel, or rebrand required

Your next client, collaboration, speaking opportunity, friendship, brand deal, or career move could be sitting on the other side of one person discovering you.

Give luck somewhere to find you. Give opportunity somewhere to land.

Nobody gets discovered hiding.

Ready to stop overthinking what to post and start getting SEEN?

The Visibility Vault includes 200+ done-for-you Canva templates for carousels, personal-brand content, storytelling posts, educational content, scroll-stopping designs, and more.

Pick a template. Make it yours. Post the freaking thing.

Grab The Visibility Vault here: [GET IT HERE]

Instagram: @CallHerCreator

Thank you to my sponsors:

Launch your business with Shopify. Start your one-dollar-per-month trial here: ⁠⁠shopify.com/chc⁠⁠

The live selling marketplace: Whatnot. Check it out here: ⁠⁠whatnot.com⁠⁠/

The essential toolkit for telling better storiesStoryblocks: ⁠⁠www.storyblocks.com/chc

Quince: quince.com/chc

ShipStation: 60 days free using code: CHC ShipStation.com

Brevo- Get 50% off: brevo.com/creator