201 Episoden
201. Faith Over the Formula: Kelly Roach on Building a Business That Fits Your Life, Not Everyone Else’s
06.10.2026 | 50 Min.Are you building the business you actually want, or chasing someone else’s definition of success? In this episode, I sit down with Kelly Roach, an eight-figure entrepreneur and former Fortune 500 executive, to talk about building a business around your core values, protecting your time, family, faith, and freedom, and knowing when it’s time to change your strategy. We also talk about making the most of limited time, building sales systems that don’t depend entirely on you, and evolving your business as your goals change. Get ready to create a business that supports the life you actually want to live.
Thank you to my sponsors:
Shopify: Launch your business before Black Friday. Go to http://shopify.com/chc to start your free trial.
Upwork: Visit upwork.com to connect with top talent ready to help your business grow.
Quince: Download the Quince app for app-exclusive offers, or go to http://quince.com/chc. Get free shipping on your order and 365-day returns.
FreshBooks: Right now, my listeners can get FreshBooks for less than $3 a month for your first four months. Head to FreshBooks.com/podcast to get started.
In this episode, you will learn:
00:00 Meet Kelly Roach, 8-figure entrepreneur and former Fortune 500 executive.
05:00 What building a business with limited time teaches you about productivity.
07:45 Ways your biggest disadvantage can become your greatest advantage.
11:30 Making business decisions with faith and discernment.
15:15 The corporate skills that help small businesses scale faster.
19:00 When should you separate your personal brand from your business?
20:15 What failed launches teach you about finding what actually works.
25:45 What should you do when a strategy that worked before stops working?
28:30 What is a Market Moment Match?
30:30 Should every business have low-, mid-, and high-ticket offers?
36:15 What does “having it all” mean to you?
38:45 The Miracle Hour strategy for creating consistent sales with limited time.
41:30 How changing the way you think about sales can change the way you grow.
43:15 What protecting your time can make possible in your business and life.
44:00 The reminder every entrepreneur needs when success feels exhausting.
Resources + Links
Get Kelly’s book, The Miracle Hour HERE!
Learn more about Kelly’s The Sacred Art of Selling HERE!
Listen to The Kelly Roach Show HERE!
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Kelly on IG: @kellyroachofficial200. How Miss Excel Built a Multi-Million Dollar Business + The Strategy Behind Her Quantum Leap.
01.10.2026 | 52 Min.Are you building the business you want, or are you chasing the version of success everyone else is telling you to want? In this episode, I sit down with Kat Norton, a.k.a. Miss Excel, to break down how to grow a business without letting burnout, limiting beliefs, or being the bottleneck hold you back. We talk about how to turn an audience into a real revenue-generating business, recognize when a successful strategy is no longer sustainable, use nervous system work to feel safer taking bigger steps, and multiply what’s already working instead of constantly starting from scratch. We also talk about energy leaks, confidence reps, scaling with webinars and evergreen funnels, and knowing when to stop copying someone else’s business model. Get ready to rethink what’s holding you back, create your next level on your own terms, and build a business that supports the life you want.
Thank you to my sponsors:
Shopify: Launch your business before Black Friday. Go to http://shopify.com/chc to start your free trial.
Upwork: Visit upwork.com to connect with top talent ready to help your business grow.
Quince: Download the Quince app for app-exclusive offers, or go to http://quince.com/chc. Get free shipping on your order and 365-day returns.
FreshBooks: Right now, my listeners can get FreshBooks for less than $3 a month for your first four months. Head to FreshBooks.com/podcast to get started.
In this episode, you will learn:
00:00 Meet Kat Norton, a.k.a. Miss Excel.
05:00 The mindset shifts that can help you stop holding yourself back.
08:30 How personal growth can change what you believe is possible for your future.
11:00 How to turn audience growth into a business with a clear path to revenue.
15:00 What are the warning signs that a successful strategy is no longer sustainable?
18:00 When walking away from a major revenue stream can be the right move.
20:15 How nervous system work can help you feel safe taking bigger steps.
22:00 What is a quantum leap?
23:45 What energy leaks may be holding your growth back?
26:30 How to multiply what’s already working instead of relying on linear growth.
30:45 The 3 shifts behind a major business breakthrough.
33:00 The “nervous system Olympics” approach to building confidence.
36:00 Ways to turn content into a system that grows your audience and email list.
39:00 How to build a business that gives you more freedom.
42:45 What mindset and breathwork practices can support your next level?
46:30 What letting go of old versions of yourself can make possible.
Resources + Links
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Kat on IG: @miss.excel- Are you really ready for more, or are you letting “bigger” decide what comes next? In this episode, I’m sharing the biggest realization I brought home from Unbound in Boston and the 3 shifts I’m making as I enter my next season. I’m talking about why I’m changing my scorecard, why sometimes your next level means removing rather than adding, how to create more leverage from what you’ve already built, and why you don’t need more content when what you really need is better content. Get ready to rethink your next level and make sure it supports the life and business you want to have.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: http://shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: http://whatnot.com//
The essential toolkit for telling better storiesStoryblocks: http://www.storyblocks.com/chc
Quince: http://quince.com/chc
ShipStation: 60 days free using code: CHC http://ShipStation.com
Brevo- Get 50% off: http://brevo.com/creator
In this episode, you will learn:
00:00 Why reaching your goals can still leave you feeling like you need to do more.
02:45 What can returning to where you started teach you about how far you've come?
05:30 How can stepping into an unfamiliar role expand your confidence?
07:00 What meeting successful people behind the scenes can teach you about success.
09:30 Why investing in experiences with your team can be worth it.
11:15 How normalizing extraordinary experiences keeps you from enjoying what you’ve built.
12:45 Why a successful business can still leave you constantly looking for something to fix.
15:15 How to change the scorecard you use to measure success.
18:30 How can you use leverage to get more from what you’ve already built?
21:30 The exercise that can help you identify what to delegate.
23:15 How to define what “better” actually looks like for your life and business.
25:45 3 questions to help you decide what you want more of, less of, and better.
29:00 Why you don’t need more content, but better content that actually works for your business.
Resources + Links
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator 198. How to Build Your First Million-Dollar Business From Scratch with Maria Hatzistefanis
24.09.2026 | 53 Min.What does it really take to build your first million when there’s no overnight success story to follow? In this episode, I sit down with Maria Hatzistefanis, founder of Rodial, to break down how to identify the right gaps in your business before you scale, when to hire and who to hire, and why your first million may take longer than you expect. Maria shares how she built Rodial from scratch, turned Snake Serum into a breakout product, and used a Kylie Jenner connection to drive US growth with the Kardashian family. We also talk about influencer marketing, taking smarter risks, learning from major business mistakes, and what it really takes to keep growing when the hype fades. Tune in for lessons that can help you build, scale, and grow your business toward that first million.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: http://shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: http://whatnot.com//
The essential toolkit for telling better storiesStoryblocks: http://www.storyblocks.com/chc
Quince: http://quince.com/chc
ShipStation: 60 days free using code: CHC http://ShipStation.com
Brevo- Get 50% off: http://brevo.com/creator
In this episode, you will learn:
00:00 Meet Maria Hatzistefanis, founder of Rodial.
05:30 What losing your job can teach you about finding your next opportunity.
11:45 How to spot a gap in the market and create a product people need.
13:15 Ways to get your product into stores and build credibility when nobody knows your brand.
17:30 How to know when your business is ready to expand into new markets.
21:15 What to do when you freeze during a high-stakes business conversation.
25:15 The branding decision that turned Rodial's Snake Serum into a viral sensation.
30:30 How Kylie Jenner and the Kardashian family helped Rodial grow in the US.
34:00 What has changed about influencer marketing?
37:00 How long did it take Maria to reach her first million in sales?
40:45 The major financial mistake that taught Maria how to take smarter risks.
42:45 Maria's advice for women going through a difficult season in business.
44:45 How appearing on Dragons' Den helped grow Maria's visibility and business profile.
47:15 The book to read when you're ready to build your first million.
Resources + Links
Get your copy of Maria’s new book, How to Make Your First Million HERE!
Check out Maria's first book, How to be an Overnight Success HERE!
Learn more about Rodial HERE!
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Maria on IG: @mrsrodial- How do you build a brand with more than 10 million followers? PlantYou founder and New York Times bestselling author Carleigh Bodrug shares the content strategy that helped her turn a simple Instagram account into a massive online community and global brand. We talk Instagram growth, creating repeatable content formats, analyzing what works, increasing Reel retention, building an email list, monetizing your audience, and why your first posts are supposed to be cringey. If you’re a creator or entrepreneur trying to grow your personal brand on social media, this episode is your masterclass in creating content people actually want to follow.
Thank you to my sponsors:
Launch your business with Shopify. Start your one-dollar-per-month trial here: http://shopify.com/chc
The live selling marketplace: Whatnot. Check it out here: http://whatnot.com//
The essential toolkit for telling better storiesStoryblocks: http://www.storyblocks.com/chc
Quince: http://quince.com/chc
ShipStation: 60 days free using code: CHC http://ShipStation.com
Brevo- Get 50% off: http://brevo.com/creator
In this episode, you will learn:
00:00 Meet Carleigh Bodrug, CEO and founder of PlantYou.
04:30 How documenting your journey can become the foundation of a recognizable brand.
08:00 Why creating before you feel confident is the fastest way to build your skills.
11:30 The content you almost never post can sometimes perform the best.
14:15 How a content format can become a signature people recognize.
18:30 Ways to use analytics to decide what content to repeat.
21:45 When to delete, re-edit, and repost a Reel that isn't performing.
22:45 Tips to use visual, text, and talking hooks to keep people watching.
25:30 How to turn social media followers into a deeper relationship with your audience.
27:45 How audience feedback can guide your content strategy and product ideas.
30:00 How Carleigh turned a $7.99 meal plan into a full-time business.
33:00 Why you can start monetizing before you have a massive audience.
37:00 Which content channels can help you sell during a launch.
37:45 Ways freebies and lead magnets can grow your email list.
38:45 How to create products that solve your audience's real-life needs.
41:30 How to create boundaries when you genuinely love your work.
43:15 What to focus on during your first 60 days of building an Instagram brand.
Resources + Links
Get PlantYou Quickies and grab the freebies HERE!
Learn more about PlantYou HERE!
Grab The Visibility Vault™ – 150+ Canva templates + done-for-you captions to help you stay consistent and get seen online.
Ready to grow your visibility? Find more resources here!
Follow
Katelyn on IG: @thekatelynrhoades
Call Her Creator on IG: @callhercreator
Carleigh on IG: @plantyou
Weitere Marketing Podcasts
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Über Call Her Creator with Katelyn Rhoades
Call Her Creator is a podcast for ambitious women who want more influence, more income, and more opportunity — and are ready to use social media as the tool to get there.
Hosted by Katelyn Rhoades, founder of Enfluence Marketing Studio, Call Her Creator breaks down how to grow visibility, confidence, and income using proven social media and digital marketing strategies built over more than a decade in business. What started as a podcast has become a lifestyle and a movement for women who know they are meant for more and are done waiting for permission to go after it.
Each episode blends real-world marketing strategy with honest conversations about visibility, identity, and growth. You’ll hear practical guidance on social media marketing, Instagram strategy, content creation, monetization, digital products, online business models, and personal branding — alongside unfiltered discussions about becoming visible, saying the thing, starting the business, and making money without apologizing for wanting it.
This podcast is rooted in action, not hype. There’s no fluff, no overnight-success promises, and no generic advice. Everything shared is based on lived experience from building a multi–six-figure business through social media, content, and digital offers. Call Her Creator teaches you how to use the tools available to you right now to create momentum, confidence, and real opportunity.
Inside the show, you’ll learn how to:
• Grow your visibility and influence on social media in a way that actually converts
• Turn content into income through digital products, services, and scalable offers
• Build a personal brand that attracts opportunities, clients, and revenue
• Create content that feels aligned, confident, and authentic to you
• Navigate the creator economy with clarity and realistic expectations
• Show up consistently online without burning out or shrinking yourself
Call Her Creator is for women who feel the pull toward something more — more growth, more freedom, more impact — and are ready to build it out loud, in public. It’s for creators, entrepreneurs, and business owners who want to stop overthinking and start taking aligned action using social media as leverage.
If you’re ready to expand your visibility, build confidence through action, and create income doing work that feels like you, you’re in the right place. Call Her Creator is powered by Stan.
Website: https://www.enfluencestudio.com/podcast
Instagram: https://www.instagram.com/callhercreator/
For ad inquiries, please reach out to: Network+CHC@yapmedia.com
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