The Latest: Digital Transformation in Sports | A Conversation With Melissa Proctor
In this special episode of The Latest With Loren LoRosa, Loren reflects on her experience at the Hope Global Forums, where conversations centered on community impact, economic empowerment, and the future of digital transformation—especially within the sports industry. She sits down with Melissa Proctor, Chief Marketing Officer of the Atlanta Hawks, for an insightful discussion on the evolving challenges of sports branding and the role of innovation in fan engagement. Melissa shares her expertise on leveraging technology to create meaningful fan experiences, building authentic connections, and adapting to the shifting expectations of modern audiences. The conversation also explores the balance between personal and professional life, representation in leadership, and the importance of community-driven strategies in shaping the future of sports marketing. Rate, subscribe, comment and share. Follow The Latest With Loren LoRosa on IG @lorenlorosaYouTube: https://www.youtube.com/@BreakfastClubPower1051FMSee omnystudio.com/listener for privacy information.
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FULL SHOW: Ray J Goes Off On Jay-Z & Beyoncé, Diddy Accused of Charging Biggie’s Estate for Funeral Costs + Lamont Roach Interview
Today on The Breakfast Club, Lamont Roach talks about his fight with Isaac ‘Pitbull’ Cruz, a potential Tank rematch, and his thoughts on Jake Paul vs. Anthony Joshua. Commissioner Louis Molina also joins us to discuss helping New Yorkers find jobs and the evolution of the city. Plus, Charlamagne Tha God gives Donkey of the Day to a man who broke into an apartment, unwrapped Christmas gifts, and fell asleep on the couch. Listen for more!YouTube: https://www.youtube.com/@BreakfastClubPower1051FMSee omnystudio.com/listener for privacy information.
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INTERVIEW: Commissioner Louis Molina On Helping New Yorkers Find Jobs, The Evolution Of The City + More
Today on The Breakfast Club, Commissioner Louis Molina On Helping New Yorkers Find Jobs, The Evolution Of The City. Listen For More!YouTube: https://www.youtube.com/@BreakfastClubPower1051FMSee omnystudio.com/listener for privacy information.
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DONKEY: Man Breaks Into Apartment, Unwraps Christmas Gifts & Sleeps On Couch
Charlamagne Tha God gives Donkey of the Day to a man who broke into an apartment, unwrapped Christmas gifts, and fell asleep on the couch. Listen for more!YouTube: https://www.youtube.com/@BreakfastClubPower1051FMSee omnystudio.com/listener for privacy information.
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INTERVIEW: Lamont Roach Talks Isaac 'Pitbull' Cruz Fight, Tank Rematch, Jake Paul Vs. Anthony Joshua + More
Today on The Breakfast Club, Lamont Roach Talks Isaac 'Pitbull' Cruz Fight, Tank Rematch, Jake Paul Vs. Anthony Joshua. Listen For More!YouTube: https://www.youtube.com/@BreakfastClubPower1051FMSee omnystudio.com/listener for privacy information.
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